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Harnessing Adobe Experience Platform Web SDK with Cordova

Adobe Experience Platform SDK and Cordova

Hey there, fellow tech explorers! Today, we’re diving into the wild world of mobile app integration with Adobe — buckle up, it’s going to be a fun ride! So picture this: our client comes to us with a challenge that’s as tricky as a Rubik’s Cube on a rollercoaster. They’ve got this awesome mobile app[...]

In the digital world, data is the key to understanding customer behavior and improving user experience. Two important concepts in this realm are the Customer Experience Digital Data Layer (CEDDL) and the Event-Driven Data Layer (EDDL). Understanding CEDDL and EDDL CEDDL is a legacy W3C standard that has been widely used in the industry. It provides[...]

After working close to a decade in the superannuation industry and now working with some of the most pioneering funds as clients, I thought it pertinent to share some of my insights to help cut through the noise of digital transformation with a lens on super. Seven Signs Your Marketing Isn’t as “Super” as It[...]

Mobile devices play a pivotal role in reaching and connecting with their target audience. We recently undertook a project for a prominent FSI client where we helped migrated device tokens from ACC to AJO.

Harnessing Adobe Experience Platform Web SDK with Cordova

The Event-Driven Data Layer (EDDL)

Seven Signs Your Marketing Isn’t as “Super” as It Could Be

Revolutionizing Mobile Marketing

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