A clients real world perspective on Adobe Customer Journey Analytics and the impact it’s had on Colonial First State. 

Stephan Peniguel, Senior Manager Automation Marketing, Colonial First State, gives his perspective on the benefits and impact CJA has had since its introduction at Colonial First State.  

• First impressions 
• Key considerations when using CJA
• Best approach for effective utilisation  
• Early value outcomes 
• Streamlining and optimising business functions with CJA 
• How CJA helped overcome basic day to day data challenges 
• What success outcomes has it delivered to CFS 

Explore how next-generation omnichannel analytics can better meet your business needs. To learn more about Customer Journey Analytics and how it can benefit your business, click on the link below to get in touch with us.