Abhinay Chaudhary, with over 12 years in Digital Analytics, Martech, and Digital Transformation, holds a P.G. certification in Marketing from IIT-Delhi. His expertise spans Retail, E-commerce, BFSI, Consumer products, and Media & Entertainment, with a strong focus on Adobe Experience Platforms (AEP) and Customer Data Platforms (CDP). Abhinay has played a key role in developing and executing digital transformation strategies, overseeing campaigns, and advising on integration strategies, emphasizing AEP and CDP functionalities. Proficient in managing digital project development, he ensures seamless integration and optimal use of AEP and CDP capabilities. His diverse background includes digital transformation, analytics strategy, and team leadership, successfully planning and executing programs and driving analytics configurations for new projects, incorporating the latest advancements in AEP and CDP technologies.