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Bupa Connects Real-Time Member Data to AI-Driven Care

Steven Doak, Head of Technology, Bupa
  • By: Laura Jenkins
  • Date: Oct 20, 2026
  • Category: , ,
The Project Bupa had built a governed Databricks lakehouse and an AI personalisation engine that decides the next best action for each of its members. The martech stack had not kept pace, so that insight reached members too slowly and too inconsistently. Anchora embedded a team across Health Insurance and Health Services to connect the[...]
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A Data Foundation for Officeworks’ CDP

Steven Healy Senior Manager, Commercial Innovation Quote
  • By: Laura Jenkins
  • Date: Oct 20, 2026
  • Category:
The Project Officeworks was implementing a customer data platform, but the Snowflake environment it would draw from had no agreed structure for customer data. Anchora led the data structure strategy ahead of the build, so the Customer Data Platform (CDP) was built on a plan, not decisions made under pressure once work was already underway.[...]
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One Reporting Model Across Every Data Source

David Higgins Head of Marketing quote
  • By: Laura Jenkins
  • Date: Oct 20, 2026
  • Category:
The Project Perpetual’s wealth and asset management reporting was drawn from several source systems, with each report assembled on its own. Anchora consolidated those systems into a single data warehouse and built a reporting layer strong enough to support every dashboard on top of it, giving stakeholders one consistent set of numbers to work from[...]
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Colonial First State Automates CDP Data Ingestion

Testimonial from Jason Wilson Executive Director, Digital & Customer Experience
The Project When Colonial First State divested from Commonwealth Bank, it needed its own marketing automation platform, and a data foundation reliable enough to run it on, built to a tight licence deadline. Anchora delivered that data foundation as part of a wider engagement for CFS that also covered the MarTech implementation and the consulting[...]
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